The mission

At Serenity, we envision a new frontier in fashion — one where each garment is not just rare, but entirely one of one. Seperated from the rest of our store, we want a new and exclusive catalog for one of one. It will be treated as an art gallery, but instead of paintings we want real and wearable garments. Partnering with artists, established or not, we want to share their work with the world. All partnering designers (artists) will receive up to a 75% cut of profits when a piece is sold. Designed to be financially attainable by only a select few, these pieces transcend style and enter the realm of investment-grade art. We believe price can change perception — that what you wear should evoke something no other brand dares to replicate. Each garment will be uniquely crafted, accompanied by a physical metal plate of authentication — a permanent mark of its singular origin and value. But we aren’t there yet. Before we can redefine what ultra-luxury means, we’re building the foundation — a distinct identity rooted in intention, craft, and vision. Serenity isn’t just about clothing. It’s about creating the most exclusive expressions fashion has ever seen. It's almost unbelievable that a piece of clothing could carry the same price tag as a house—something meant to keep you warm or make a statement costing as much as a place to live. When you see a handbag or jacket priced at half a million dollars, it’s hard not to question reality a little. That kind of money could buy a home, feed a family for years, or fund someone's education, yet it’s spent on fabric, stitching, and a label. It speaks volumes about the world of luxury and how, for some, fashion is less about function and more about flexing power, status, or exclusivity. Art is subjective, but the money isn't.